Common questions
How are engagements structured?
Every outbound program starts with understanding your target buyers, goals, and the channels needed to reach them. We'll recommend an engagement based on the level of execution and support your business requires.
Who actually does the outreach?
We do. Our team runs the outreach your engagement includes, which can cover prospect research, calls, email, LinkedIn, and follow-up. Your team takes the conversations we start.
Do we have to use every channel?
No. We recommend the channels that fit your buyers and goals. A narrower engagement is often the right place to start.
How soon does outreach start?
Calling can begin once your target list and call script are approved. New email domains need two to three weeks to warm up before they send at full volume.
Can you help us test a new market?
Yes. That's what the Market Validation Sprint is for: 30 days of direct conversations with buyers in two or three segments, ending with a recommendation on where to focus next.